Kinds of capital
What can you invest? What can your company invest?
- Financial capital – Money in the bank that can be put to work on a project or investment
- Network capital – People you know, connections you can make, retailers and systems you can plug into
- Intellectual capital – Smarts. Software systems, Access to people with insight
- Physical capital – Plant and machinery and tools and trucks
- Prestige capital – Your reputation
- Instigation capital – The desire to move forward. The ability and guts to say yes. This is the most important capital of our new economy